Your Great Look Email Marketing Specialist (GLEMS) will make your email marketing campaign happen. The first step is making the commitment.

• Email campaign development: We will assist you to choose the best email communication to effectively communicate your message to your target market and the frequency needed to achieve results. Regularly scheduled emails are the key to successful email marketing.
• Your unique look: We will create a look that is only yours. Off the shelf email templates won't do. Your eCommunication, whether it is an eNewsletter, eCard, eBlast, special event or important notice email, should enhance your brand. We will use best practices specific to email marketing to design your HTML templates.
• Compelling content: Your content will depend on whether you want to drive traffic to your website, increase sales, encourage customers to contact you, etc. Whatever your marketing strategy we will work with you to tailor your content to produce the desired outcome. If you need an article written, we have professional writers available.
• Managing and growing your database: We will clean your starting database for duplicates and undeliverable addresses and keep it current by automatically removing consistent bounces and unsubscribes. We will also advise you on best practices for growing your database and spam compliancy to protect you and your reputation. We have zero tolerance for spam.
• Testing and delivery: Before we send out your email, we will test it in popular email readers including Outlook 2007 and 2010 to ensure that it looks good and passes spam filters to maximize deliverability.

• Tracking and reporting: We will track your email marketing for open rates, forward rates, and click through rates. You will receive nine different reports including tracking statistics, bounce reports and email notifications each time there is list activity. We will identify what is working and what is not and make adjustments to improve results.
• Project management: Your Great Look Email Marketing Specialist will work with you to brainstorm ideas, offer suggestions on graphics and content, ensure email marketing best practices and provide regular reminders so that your email goes out on time, every time.

Get your eMarketing campaign started.

It is five to ten times more costly to acquire a new client than retain a current one. PricewaterhouseCoopers

It is too easy to let marketing your business take a back seat. Start a targeted measurable great looking html email marketing campaign before your competitor does.